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The Full Story

About Me

I’m a New Englander at heart, now calling the suburbs of Philadelphia home with my boyfriend, two cats, and one very lovable dog. When I’m not on-air or collaborating with brands, you’ll find me at running club, exploring the outdoors, planning our next adventure, or adding a fresh touch to our home decor.

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With a degree in Media Studies + Journalism, I’ve always been drawn to the power of storytelling. I spent 15 years building and leading a fitness and wellness brand, coaching thousands, speaking on stages, and representing companies that inspire transformation. That experience shaped me into the entrepreneur, communicator, and brand partner I am today.

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Now, my focus has expanded to on-air hosting, live shopping, and creating engaging content for brands that share my passion for authenticity and impact. Whether it’s QVC, social media, or a launch event, I bring energy, professionalism, and a deep understanding of how to connect with an audience.

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Join me in this exciting chapter as we turn everyday moments into something truly special—on screen, online, and everywhere in between.

Bringing business savvy to

on-air brand storytelling

After founding and growing my fitness company for fifteen years, I became an expert not just in building and scaling a business on a budget, but also in brand representation—whether through ambassadorships, strategic partnerships, livestreaming, or community events + fundraising.

 

As a seasoned entrepreneur, I’ve navigated the worlds of marketing, sales, and storytelling, honing the ability to connect with audiences in meaningful ways. I’ve bootstrapped, networked, rebranded, and reinvented myself time and time again—proving that adaptability is my superpower.

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Now, I bring that same business-savvy mindset to my work as an on-air talent and UGC creator. Whether I’m selling live on QVC, creating engaging content for social media, or representing brands in the digital space, I know how to craft compelling messaging that drives impact and sales.

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With a deep understanding of consumer engagement, content strategy, and live selling, I’m here to help brands shine—on screen, online, and beyond.

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FEATURE BRANDS I'VE WORKED WITH

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ON AIR WORK

I'm currently a Food + Lifestyle Expert on QVC and am represented by

Spire Broadcast Talent.

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If you're a QVC brand and would like to connect, please email me below or click the link above to contact

Mark Lubbrage at Spire.

PARTNERSHIPS + AMBASSADORSHIPS

Serena Scanzillo

  • TikTok
  • Instagram
  • LinkedIn

©2025 by Serena Scanzillo

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